Property owners · London
Full-service Airbnb and short-let management in London — short-term, mid-term and corporate. Photography, styling, cleaning, guest care and maintenance all handled in-house, so you earn more with none of the day-to-day.
The reality of the market
Every premium London location holds tens of thousands of listings. You’re up against far more than the owner renting a few nights a year — you’re competing with Booking.com and the big OTAs, professional management companies, aparthotels, and international hotel brands from Marriott to Hilton: billion-dollar, Fortune 500 operators with full teams behind every listing. If you’re managing it yourself around a full-time job — and especially if the property is remote — matching that around the clock, at a premium rate, is close to impossible on your own. Winning the booking takes the same professionalism they bring, every single day.
The days when you could snap a few photos on your phone, post an ad and watch the bookings roll in are long gone — that was the early 2010s. Competition has been vicious for fifteen years, and the top 25% of listings now take the majority of the revenue. Getting into that top tier — and staying there — is a full-time job.
The casual host renting a few nights a year — easy to beat, but the least of what you’re up against.
Global platforms with vast budgets pushing thousands of rival listings in front of the same guests.
Full-time management companies running listings to a standard casual hosts simply can’t match.
Serviced-apartment hotels are your most direct rival — your bookings compete with them head-to-head for the same guest.
Marriott, Hilton and other Fortune 500 names — billion-dollar operators chasing the same booking.
Why Prime Host
Done properly, full time
24/7 · 365
Christmas, New Year, Eid, Easter, the long weekends — the nights everyone else takes off are the most profitable of the year. We work every one of them, so your property keeps earning while you’re off, chasing the highest return on your investment.
Calculate your incomeOne team, every stay length
Most owners leave money on the table by picking just one strategy. We blend all three to keep your property earning through every season — premium nightly rates in peak demand, stable mid-term lets in the quieter months, and vetted corporate tenants on tap.
Peace of mind
Every booking is protected. You’re covered by up to £3 million of damage protection if a guest damages your property or its contents. We handle any claim and the repair, so a difficult guest never becomes your problem.
What we handle
Full service
Prime Host handles the day-to-day work of short-letting, so you can earn from your property without managing every booking, guest message, clean, or maintenance issue yourself.
Every channel, one calendar
We list your property across all major platforms, and our software holds preferred-partner status with the world's leading booking sites. Every reservation is managed centrally, keeping your calendar accurate and your earnings on track.
Why it pays
Well-managed, well-staged homes rent faster, hold higher nightly rates and earn better reviews — which pushes them up the search rankings and fills more nights. Across our portfolio that adds up to as much as 23% more than owners see with other operators, without lifting a finger.
Mid-term & corporate
We manage corporate lets and mid-term stays of three to six months alongside nightly short-lets — relocations, project teams and extended business trips. One local team handles booking, contracts, furnishing, housekeeping and 24/7 guest support, so your property stays occupied and profitable across every length of stay.
Calculate your incomeStaging & styling
Guests book the photos before they book the home. Our in-house design team stages and furnishes each property to a signature standard, then our photographers capture it at its best — so your listing stands out from the very first thumbnail and commands a higher rate.
Style my propertyOur own linen & laundry
Crisp white linen and fresh towels are what turn a good stay into a five-star review. We run our own linen and laundry service — not a third party — so quality is consistent, turnarounds are fast, and there are never last-minute shortages between back-to-back bookings.
Calculate your incomeAll in one place
Local & accountable
From the first estimate to every guest checkout, a single local London team is accountable for your home — no call centres, no handoffs. We know the buildings, the licensing and what guests expect, and we treat your property like our own.
Calculate your incomeUnder one roof
Whatever the property or the plan, it is the same local team, the same standard and the same single point of contact.
In-house maintenance
A dripping tap or an AC fault at midnight can sink a review. Our own maintenance team handles repairs, deep cleans and preventative checks around the clock — keeping your property in top condition and protecting both its rating and its long-term value.
Book a callHow it works
We assess your property, location and comparable homes, then show what it could realistically earn.
We furnish or refresh, handle licensing and tenancy, and prep the home to our standard.
Professional shoot, optimised listing and pricing across Airbnb, Booking and more.
We manage guests, cleaning and upkeep end to end while you track everything in your dashboard.
See a realistic projection for your property — free, with no obligation.
Trusted by
Prime Host and our sister company Belgravia Renovations work with leading developers and operators across the region.
For owners